Meet Shook & Co.
Big Agency Services, Small Business Heart.
Small business owners wear enough hats. When it comes to your digital presence, you deserve a partner, not a puzzle. You shouldn’t have to navigate call centers or deal with impersonal support just to get a simple answer. You need someone who understands your business, picks up the phone, and is as invested in your success as you are.
That’s precisely why we founded Shook & Co. We provide the comprehensive digital services you need, all under one roof, with the personal attention you deserve. We are the antidote to the big-box providers, offering customized solutions that fit the unique needs and budgets of small businesses.
We’ve Walked in Your Shoes. We’ve Made Payroll on a Prayer.
Before we were a digital agency, we were just like you. We bought Alexander’s, a local coffee shop in Walhalla with a lot of heart but even bigger financial losses. We remember the stress of those early days—the sleepless nights wondering if we’d have enough to cover payroll. We get it.
But we dug in. We used our years of experience to analyze every cost, streamline every process, and build a brand that connected with our community. We took that business from a huge loss to breaking even in the first year. The next year, we were profitable. Today, it’s a thriving local hub with over 30% year-over-year growth.
We’re not just consultants; we’re living proof that with the right strategy, small businesses can and do succeed. Now, as we open our next business on Main Street, our core mission is to share what we’ve learned and help our fellow business owners do the same.
Why do we do this?
We’re Small Business Owners Too. We Get It.
Small businesses are the backbone of the U.S. economy—99.9% of all businesses fall into this category. Yet the stats are sobering:
20%
Fail within the first year
30%
Fail by year two
50%
Fail by year five
>65%
Fail by year ten
We know because we’ve walked the same path—bootstrapping, adapting, learning (a lot), and getting better every year. That’s why we pour everything we’ve learned into helping others beat the odds.
That's why Our Mission & Our Passion is...
Our mission is to empower small businesses with strategy, creativity, and digital clarity that actually works—no pressure, no fluff. We believe in teaching, not selling, so owners can make confident decisions and create lasting impact. By blending creativity with strategy, we help businesses grow sustainably, broaden their reach, and positively shape their communities. We love this work, and we want to see you win.
Meet Your Partners in Growth
Levi Shook | Strategy, Technology, & Business Optimization
My journey has been a unique one. I spent the first part of my career in corporate IT and engineering at Clemson University, Itron, and Sandvik. I wasn’t just writing code for manufacturing systems; I was later managing the very departments that used them. It taught me a critical lesson: technology must serve a business objective, delivering quality results while driving down costs.
I bring that same bottom-line focus to our clients. My first question is never “What kind of website do you want?” It’s “What business objective are you trying to achieve?” Sometimes a website isn’t the first step. My job is to analyze your current state, respect your budget, and build a strategic roadmap. I handle the complex technical details of web development, hosting, and digital signage so you can have clarity and confidence in your path forward. Ultimately, seeing our local economy thrive and helping people build successful businesses that give back to our community—that’s the result that gets me excited.
Carrie Shook | Brand, Communications, & Content Strategy
Your brand is your promise to your customers. It must be clear and consistent everywhere—from your social media and website to your storefront signage and even the way you talk about your business. My background and Bachelor’s degree in Communications from the University of South Carolina provided the framework, but my real-world experience has proven the method.
At our coffee shop, I built an engaged online community from the ground up, leading Facebook to recognize our page for its “exceptional content quality” and boost its reach. I see so many businesses struggle with inconsistency or the wrong tone. Using our proprietary questionnaire, I work with you to capture your authentic voice and build a content strategy that resonates. In today’s world, you have to know your audience better than they know themselves. It’s about more than just posting; it’s about building a community.
I bring that same bottom-line focus to our clients. My first question is never “What kind of website do you want?” It’s “What business objective are you trying to achieve?” Sometimes a website isn’t the first step. My job is to analyze your current state, respect your budget, and build a strategic roadmap. I handle the complex technical details of web development, hosting, and digital signage so you can have clarity and confidence in your path forward. Ultimately, seeing our local economy thrive and helping people build successful businesses that give back to our community—that’s the result that gets me excited.
Our values
Our work is built on more than just strategy and design. These values shape how we serve, support, and show up for small businesses every day.
- Consistency & Care – We’ve been the scrappy startup. We still are. We get it.
- Clarity Over Complexity – Simplicity wins in every way
- People over Profit – You’re not our client, we're your partner. We're in this together.
- Educate First - We empower clients with knowledge—not jargon—so you can own your growth.
- Community Impact – When your business thrives, your town does too. We’re here for that.
Some Clients We've Had the Privilege of Working With
